vivo Tops Asian Smartphone Market in 2020 Q4, according to Counterpoint

Shenzhen/London, March 18th, 2021

vivo topped fourth quarter 2020 shipments in the Asian smartphone market with a total market share of 15 percent, according to Counterpoint[1]. The ranking came in part thanks to a strong performance in markets like Indonesia, Thailand and Malaysia, where vivo led all smartphone manufacturers in shipments during the quarter[2].

vivo also posted impressive numbers in the global markets. The company ranked fifth in global smartphone shipments in 2020, earning a market share of 8.6 percent[3]. Since its first step into international markets in 2014, vivo has established firm roots across Asia and accelerated its globalisation around the world.

[1] Data source: Counterpoint, March 2021

[2] Data source: Canalys estimates (sell-in shipments), Smartphone Analysis, February 2021

[3] Data source: IDC, January 2021