vivo Goes Beyond Edges with NEX 3, Offering Users a Premium Flagship Smartphone Experience

SINGAPORE, 17 October 2019

A new flagship model will be available from 2 November 2019 through major local telcos. Exclusive promo deals – worth over $200 will also be available at their #FutureBeyondEdges event at Bedok Mall from 6-12 November 2019. 


SINGAPORE, 17 October 2019 – vivo today announced the upcoming launch of their new NEX 3 model in Singapore on 2 November 2019. NEX 3 combines vivo's latest breakthrough innovations and redefines the standard for flagship devices for consumers looking for an outstanding premium mobile experience. Packed with the innovative notch-free Waterfall FullView™ Display design, triple camera setup including a 64MP main camera with built-in intelligent applications, the NEX 3 elevates the smartphone experience to new heights. 


As part of the NEX 3 launch in Singapore, vivo will hold a limited #FutureBeyondEdges event from 6–12 November at Bedok Mall. Customers who purchase the NEX 3 at the event will receive a FREE DJI OSMO Mobile 3 Combo (worth $189) and Folio Case (worth $29.90) - while stocks lasts. 


Visitors to the roadshow can also get their hands on exclusive vivo merchandise worth $19.90, as well as take part in a giveaway where five lucky visitors will walk away with a free NEX 3 and other exclusive vivo models. Winners of the giveaway will only be announced on 9 November, between 1 to 3pm. Mediacorp Artiste Elvin Ng will also make a guest appearance on that day. 


 Breakthrough Design including FullView Display


The groundbreaking new POLED Waterfall FullView™ Display stretches the smartphone screen beyond limits with flawless curved edges that flow with sleek elegance. Building on its predecessor's FullView™ Display design, NEX 3's screen extends along two sides, and the dual, curved, borderless design provides users with broader views and a more immersive visual experience. At 6.89 inches, the notch-free display has a significantly improved screen-to-body ratio of 99.6%, giving consumers a breathtaking visual experience every time they pick up their phone.


In addition, the display's multi-scenario ambient light on the curved screen's edge opens the door to a new audiovisual adventure with music rhythm recognition and unique notification reminders. An ambient light show can take place, for instance, when users play music or when calls are incoming.


Plus, NEX 3 hides physical buttons from sight, creating a seamless, touch-controlled unibody design. Thanks to its X-axis Haptic Vibration motor, Touch Sense can respond with haptic feedback just like physical buttons for some functions, delivering an experience that's tangible, comfortable and futuristic. In-Display Fingerprint Scanning also allows users to step into their mobile world both instantly and safely.


Premier Photo-Shooting Experience with Triple Camera Setup


The NEX 3 comes with three rear cameras, recreating the classic Lunar Ring Camera System. NEX 3 doubles down on vivo innovations around photography with a 64MP main camera, 13MP wide-angle camera and a 13MP telescopic camera – this triple camera means users can seamlessly switch between wide-angle, telescopic and macro capabilities with a single touch. Making super HD clarity as a standard for all photos, NEX 3's upgraded camera allows users to capture life's splendor in amazing detail.


Users can also bring beauty out of the shadows with features such as Portrait Master's Hyper-HDR of up to 7.65eV – designed for portraits, it increases dynamic range accuracy between a user's face and the background's lightest spot, to ensure that the focal point stands out against backlight. In addition, the Pro Mode gives users full control over their camera functions and allows them to experiment with their photography.


With a 16MP Elevating Front Camera, NEX 3 carries on the signature NEX style. Not only does it make way for the perfect FullView™ Display, it turns every selfie into a unique experience. A purpose-fit motor and customised gear box ensure smooth elevation that operates stably.


Powerful Performance for the Optimal Flagship Smartphone Experience


Powered by Qualcomm Snapdragon 855 Plus and UFS 3.0 high-speed flash memory, NEX 3 provides top computing performance and smooth multitasking capabilities. A super capacity battery (4500mAh) gives users the fuel to go through their day feeling unrestrained, while vivo FlashCharge 22.5W and C-DRX power-saving technologies ensure low power is a thing of the past. The Vapor Chamber Cooling System meanwhile supplies power while remaining cool even with heavy usage. NEX 3 is equipped with 256GB storage and supports NFC.


Artificial Intelligence for Variety of User Scenarios 


vivo's AI assistant Jovi has been upgraded again on NEX 3, enabling a fully intelligent flagship experience based on the vivo Computation Acceleration Platform (VCAP). The platform boosts hardware performance, from CPU, GPU, DSP to NPU. It also optimizes AI algorithms, increasing the efficiency, speed and smoothness of all AI features while consuming less power.


With VCAP, AI-based tasks have been upgraded. Jovi has several upgraded applications, including Jovi Smart Scene which supports users with daily tasks, and Jovi Image Recognizer, which is now faster and more accurate than ever before. It helps users categorize their albums, perform smart searches within them, detect scenes and group faces,  making scanned documents look perfect, in addition to much more. 


The Future of Superior Audio


The AK4377A independent audio chip delivers the quintessential vivo Hi-Fi experience, allowing users to enjoy a more immersive music experience, relive favorite concerts or get lost in beloved songs.


"NEX 3 is the perfect device for consumers looking for the best all-around flagship smartphone experience. The ground-breaking POLED Waterfall FullView™ Display flows into infinity, providing users with an unprecedented visual and interactive screen experience,


while the triple camera provides full focal coverage for outstanding photo quality. This is all supported by excellent battery, computing performance and upgraded AI capabilities. With NEX 3, we have gone beyond the edges of innovation and the smartphone industry to offer one of the most premium mobile experiences available today," said Messi Liu Hongbin, CEO, Singapore vivo. 


In addition, the NEX 3 will also come with:

·         Two-year warranty protection

·         One-time complimentary screen replacement within the first three months of purchase

·         1-Hour Repair Service

·         No Hidden Labour Cost


NEX 3 will be available from 2 November 2019 in Singapore starting at $1299 (without contract) through any major operating telco – including M1, Singtel and StarHub. 


Images of the NEX can be downloaded HERE.


About vivo

vivo is a leading global technology company committed to creating trendsetting smart mobile products and services. vivo is devoted to forming a vibrant mobile internet ecosystem, and currently owns and operates an extensive network of research operations, with R&D centers in the San Diego and Dongguan, Shenzhen, Nanjing, Beijing and Hangzhou. These centers focus on the development of cutting-edge consumer technologies including 5G, AI, mobile photography and next-generation smartphone design.  vivo has over 200 million users enjoying its mobile products and services around the world. vivo is present in 18 markets globally and features offline retail stores in over 1,000 cities worldwide. More information about our innovative smartphones can be found at


For queries, please contact: 

Mutant Communications for vivo Singapore 


Phyllicia Gan

+65 9720 0841