August 10th, 2023
vivo has unveiled its latest innovation projects in smartphone photography, revealing a periscope lens with the new "Vario-Apo-Sonnar" standards developed in partnership with ZEISS for excellent macro shots. Moreover, vivo presented the next generation of its own imaging chip, V3 . A state-of-the-art 6nm customized chip, powering a 4K Cinema Portrait Mode, in addition to the latest algorithm technology to enhance image quality and enable new dimensions in 3D processing.
With the aim to deliver users a recreation of what the human eye can see and make professional-grade imaging capabilities more accessible for everyone, vivo enhances the brand's expertise across optics, computing, and algorithm foundations to build imaging capabilities comparable to professional photography equipment. From premium-level imaging chips and algorithms, to expanding technological boundaries in partnership with industry leaders such as ZEISS, MediaTek, and Sony, vivo provides an outlook of what's possible in mobile image technology and improve the user experience in any scenario.
Periscope lens design for ultra-high resolution and zoom quality
vivo's long-term partnership with optical pioneer ZEISS has led to several innovations for the X series. From generation to generation proving ZEISS technologies and high-level optical designs were adapted for vivo's flagships. ow, vivo and ZEISS have jointly announced a periscope lens design with the new "Vario-Apo-Sonnar" standards. APO design is considered to have the industry's top-quality control of chromatic aberration quality. For the first time, the APO design will be adapted to a mobile imaging system, providing a high-performance zoom quality. Further leveraging the floating lens group technology in the periscope lens, aiming to provide ultra-high resolution, and enhanced focusing capability, to enable users to achieve excellent macro shooting outcomes. At the same time, it also has a creamy bokeh effect that allows the subject to be further emphasized.
Image clarity thanks to ZEISS T* Coating
The co-engineered rear camera system in the vivo's X series has achieved compliance with ZEISS T* Coating, ZEISS's signature technology for anti-reflective coating on an optical surface and has significantly reduced unwanted lens flares in images under challenging lighting conditions such as night-time, strong backlighting, and complex light sources.
For vivo's upcoming X series flagship model, ZEISS T* Coating will be equipped with Multi-ALD technology to further enhance the image clarity by reducing centre reflectivity from 0.2% to 0.1% on the visible light spectrum. The reflectivity will be reduced by 50% in comparison to the previous generation of ALC coating.
4K cinema-quality portrait video with the latest V3 chip
vivo's latest V3 chip adopts a 6nm process and incorporates a newly designed multi-concurrent AI-ISP architecture and second-generation Frame Info Tunneling (FIT) technology. The technology upgrade delivers an excellent user experience by enabling 4K cinema-like bokeh, automatic subject focus detection and switching, cinema-like skin optimization, and cinematic colour processing. This makes vivo the first Android phone manufacturer to enable 4K cinema-quality portrait video with post-processing functions.
Creating professional portraits and the ultimate night scene experiences
In addition to the launch of the new V3 chip, vivo has also revealed a composite algorithm matrix solution. The new vivo Origin Imaging Engine (VOIE) enhances image quality, colour, tone, and computing functionality by advancing the underlying algorithmic capabilities of three sub-modules: Colour Restoration Engine, Ultra HD Engine, and Accelerated Computing Engine.
With innovations in photography, vivo has formed a unique portrait style that blends clear texture, natural skin tones, and a balance of real and virtual effects across device iterations. In addition, vivo continues to research and develop 3D portrait technology with 3D facial reconstruction and virtual content. Users will be able to take photos that perfectly balance real and virtual effects, edit photos powered by texture reconstruction and lighting estimation algorithms, and freely change the lighting, hair, and facial expressions.
Based on VOIE, vivo has also introduced a True Colour Night model powered by AI learning to the Night Sky Imaging System. This enhancement enables adaptive tone and colour adjustments for night scenes. And for night scenes with high contrast, a comprehensive night HDR solution has been introduced to tackle viewing issues in preview, shooting, and display modes.
Building a prosperous image ecosystem with joint innovation
In addition to vivo's long-term partnership with optical pioneer ZEISS which has led to several innovations for the X series, vivo will continue the collaboration with MediaTek and plans to further collaborate with Sony for further collaboration on technologies such as 2-layer pixel (stack pixel) and HDR in the future. vivo will also actively expand joint innovation research by collaborating with more industry partners and with educational institutes striving for technological breakthroughs.
vivo is a technology company that creates great products based on a design-driven value, with smart devices and intelligent services as its core. The company aims to build a bridge between humans and the digital world. Through unique creativity, vivo provides users with an increasingly convenient mobile and digital life. Following the company's core values, which include Benfen*, user-orientation, design-driven value, continuous learning and team spirit, vivo has implemented a sustainable development strategy with the vision of developing into a healthier, more sustainable world-class corporation.
While bringing together and developing the best local talents to deliver excellence, vivo is supported by a network of R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai and Xi'an, focusing on the development of state-of-the-art consumer technologies, including 5G, artificial intelligence, industrial design, imaging system and other up-and-coming technologies. vivo has also set up an intelligent manufacturing network (including those authorized by vivo), with an annual production capacity of nearly 200 million smartphones. As of now, vivo has branched out its sales network across more than 60 countries and regions, and is loved by more than 500 million users worldwide.
*"Benfen" is a term describing the attitude on doing the right things and doing things right – which is the ideal description of vivo's mission to create value for society.
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